Toby Moores on the Perfect Storm for Change

This is a can’t miss interview with some of the best insights on what is happening in the world right now and why this is perhaps one of the most important times to be alive. I met Toby Moores (aka sleepydog ) at Amplified 09 Cambridge in May and knew right away we were kindred spirits. In this interview he shows why, teaching me a thing or two, and you too! Hear more about how the economic crisis, the shift in management focus from efficiency to innovation and the rise of social media as an amplifier are colliding to create a perfect storm of change… This is 7 minutes well spent!

Toby Moores on the Perfect Storm for Change from Social Media Club on Vimeo.

Social Media Now 3.30.09

Here’s what’s been going on in Social Media over the last week or so. Missing something? Email me or add your news in the comments section.

• Jeremiah Owyang discusses the debut of ExecTweet as an example of sponsored aggregation might impact the community.
• Peter Kim shares some metrics on his wiki of social media marketing examples. The list is up to almost 1,000 entries.
• Adam Ostrow points out that social networking is becoming more popular than email as a means of communication.
• Renee Lemley is collecting local small business social media cases in the Baltimore area and shares some quick tips for small businesses to engage.
• KD Paine shares her thoughts on PR Newswire’s Visibility Reports as a step in the right direction.
• Chris Garrett shares results from a survey of 900 marketers on how they use social media.
• Scott Monty ponders how marketing can influence an entire generation.
• Adam Cohen boils down “the real purpose of SXSWi” and reminds us that relationships deepen when you connect face to face.
• Adam Metz shares the opening salvo for his book titled (at least for now), “The Brand Lies Down on Broadway.

Bright Shiny Objects

• retweet for the iPhone shows off the most popular retweets on Twitter. It’s an easy way to scan for emerging trends and get in on the conversation.
• Speaking of the iPhone, won’t it be cool when we can Skype from the iphone? Mashable’s got the skinny.
• Everybody’s been playing with Mailana, a new visualization tool for your Twitter network.
• Josh Peters shares 30+ apps for doing business on FaceBook
• Blellow is an emerging micro-blogging site for freelancers to collaborate, learn and find jobs.
• Need to make a tough decision? Hunch uses machine learning to help you get it right.

For the stat loving folk….

We were asked recently if we had any geographic stats on the number of people that use Social Media (blogs, LinkedIn, Twitter, FB, etc.) – specifically, they were looking for stats pertaining to percentage of people using Social Media based on population.

So we thought we put the question out to the Twitterverse and see what we could come up with.

Philippe Le Roux (@dioplr) pointed us to this eMarketer article that comes closer than anyone else was able to, but I think it needs to go even further to adequately answer the question.

I would like to see these stats broken out by type of Social Media tool (blog, podcast, socnet like Facebook/Twitter, etc) used in each region, and the percentage of the population using that specific tool. I can’t imagine the resources needed to collect this data, but if something like this exists today, I would love to know about it.

Social Media Now 1.18.09

Here’s what’s been going on in Social Media over the last week or so. Missing something? Email me or add your news in the comments section!

One of the big news stories was the US Airways jet landing in the Hudson river. Once again Twitter was the first place many of us heard the news, complete with pictures via Twitpic. In a few hours the event was discussed in every imaginable media. With Twitter’s massive growth over the last year, it’s clear that the way we communicate has drastically changed.

Many of us wonder if Twitter is killing blogging, and Debbie Weil, one of Ad Age’s Twitter Power 150 shares her thoughts on the subject.

The Obama team’s use of social media has continued to be scrutinized, and Edelman’s DC Digital Public Affairs team put together a white-paper called “Inside Obama’s Social Media Toolkit” available for free download, and Jeremiah Owyang wrote about the “Citizen’s Briefing Book.

Dan Schawbel tells us how to build the ultimate social media resume. Just in time too with all these layoffs, and to help you find that job, the Purple People Collective launched to help ex-Yahoos find work. Oh and if the job market’s got you down, don’t forget that social media makes for a great support group.

Looking for more to read? Read Tamar Weinberg’s list of Best Internet Marketing Posts of 2008.

Bright Shiny Objects

Dandy iD Connect and manage all of your social media ID’s in one place, manage your social graph, and add a widget to your site that links displays all your social networks.

Yahoo started letting users add updates from their friends in their new Open Strategy. Rumor has it Yahoo mail users will have a lot more ability to filter their mail, view photos from non-Yahoo services etc without leaving their Yahoo Mail page, and see their friend’s updates in a FriendFeed like interface.

WordPress.TV launched with videos from the creators themselves to show you how to get the most out of the popular blogging app, and videos from WordCamp as well.

Speaking of WordPress, Dan Zarella just release TweetSuite which shows a nifty icon so users can post your title directly to Twitter as well as show off the trackbacks linking to your post.

How To Launch An Amazing Social Network In 4 Days

[I posted this article on my blog yesterday, but thought it might help a few SMC members if it were reposted.]

Last week, I strategized and launched a pretty large social network in four days, with the help of a really amazing team. In some days, I have done jobs like this before, in that I’ve launched a hyper-local social network last year in a couple of hours, but in many ways, I entered uncharted waters this week with this particular implementation.

To learn 13 of the things that you’ll need to do as a social web strategist, in order to get a huge, robust social network up in a ridiculously short time period, just follow this link. Damn the torpedoes!