Rather than reposting the original here, I want to direct your attention to the Social Media Workshop blog for a podcast interview I did with Lionel Mechaca, Digital Media Manager for Dell.  It is a great insight into what it takes to make lemons from lemonade, or should I say to move from Hell to [...]

It is with great sorrow that I write this post today. I have been searching for a business partner to help me realize some of my visions for many, many years, and in Howard Greenstein I thought I had found “the one”. He is a bright guy that has been through this before and has [...]

I am really excited about being on RSS Ray’s show tomorrow, and glad to focus my attention on the fun parts of my work - helping more people learn and understand how communications is changing as a profession to be effective in a world where the company is no longer in control (or holding onto [...]

At last month’s Podcast Hotel, I finally had a chance to catch up with good friends Ted Tagami and Kathleen Craig, who have been moving at warp speed working for Millions of Us producing some amazing work inside Second Life for some very, very big brands. After delving into the practical business value and [...]

Great video from Lee and Sachi LeFever working to craft a better explanation of RSS for everyday folks. Good idea, and something we want to see more people trying to do - coming up with their own stories explaining the real value they get from their tools and how they use them. It [...]

People who attended the Business Wire Breakfast in New York this morning may find slides of Howard Greenstein’s talk linked here as a pdf.
The event covered mostly Search Engine Optimzation and Search Engine Marketing from the PR and News perspective, and I learned a lot from my fellow panelists Rebecca Lieb of ClickZ, Greg Jarboe, [...]

I am really looking forward to tomorrow’s Social Media Club meeting here in San Francisco. Raines Cohen will be leading a conversation around the topic he just wrote about on DailyKos:
“how do blogs, vlogs, petitions, podcasts, bulletin boards, email lists and forwards, chat, Content-Management Systems (CMS), and even Twitter help us communicate, organize, inspire, [...]

Chris and I are proud that Social Media Club is the “Knowledge Partner” or “Media Partner” (different brochures say different things) for Technology IQ/IQPC’s “Social Software Summit” April 30-May 2 in San Francisco.
We’re pleased to offer members of Social Media Club 20% off the price, by using code “IUS_15072” when you check out.
Here’s some of [...]

On 20FEB2007, we gathered at CNet headquarters in San Francisco to talk with Tom Abate of the San Francisco Chronicle (and ) about interview techniques. It was certainly the right group of people for this topic, with some people just getting started like Lorna Li of and her friend/new editor Marianne Betterly, a veteran [...]

I say that lovingly of course, as I often reference myself in the same terms, jokingly - though he did rent his chest, which may make it a bit more literal than in my case.  First off, I must preface this by saying that Chris is a colleague, and over the past year plus, has [...]

A PR person I met at a recent Social Media Club meeting has asked if I could help him find the bloggers are who are most authoritative relating to the product category and the specific brand of his client.
We agreed that I’d answer his email in public (thanks, Doc Searls for that metaphor) by [...]

Howard Greenstein interviews Fred Siebert of Frederator Studios and Next New Networks. Fred was one of the original creative forces behind the changing of TV in the ’80s with MTV and Nickelodeon. In this interview he discusses how the lessons learned when he and his crowd were changing the face of television can be applied [...]

On Tuesday, January 23rd, Social Media Club in New York met at Fleishman Hilard. Almost 50 people attended, and the meeting was covered and blogged by Donna Bogatin at ZDnet blogs (Monetizing the Conversation).
For those who missed the meeting, a podcast will be uploaded shortly that contains the entire meeting. You will find pictures from [...]

NewComm Forum is the premier conference that brings together industry leaders from around the globe to explore the impact of Social Media on professional communications, business and traditional media. There are 28 interactive sessions in four conference tracks focusing on corporate communications, PR, marketing and advertising, new media and journalism. Get hands-on training, learn [...]

This latest episode was recorded live from the The Third Thursday meeting that took place at Shine SF in San Francisco on January 18, 2007.
Mike Manuel announced the new partnership between the Third Thursday group, SNCR and the Social Media Club and then we delved into the main topic for the evening, the Social Media [...]