Site Archives AViewFromTheMiddle

Weinberger vs. Keen @ Supernova


Warning - this is my first attempt at liveblogging in a while…
Very happy to have been able to make it to downtown San Francisco to see this great session at Supernova featuring David Weinberger talking about his book Everything is Miscellaneous and Andrew Keen talking about his book The Cult of the Amateur. According […]

The Evolution of Social Media Club


It is with great sorrow that I write this post today. I have been searching for a business partner to help me realize some of my visions for many, many years, and in Howard Greenstein I thought I had found “the one”. He is a bright guy that has been through this before and has […]

Conversations take time, managing them takes energy


There are a lot of people I have met over the past few years who have asked the proverbial question, “Who has time to blog?”
For me, the answer lately has been ‘not me’ - though I continue link blogging here, photo blogging and Twittering because it takes little effort and can be fit in between […]

Can’t We All Just Get Along?


Saw a Tweet from Jeremiah Owyang giving a nod to his boss John Furrier for standing up for his team, and then saw Robert Scoble’s post at the heart of it all, telling people he was going to hang out in the hallway at Microsoft’s Mix 07 Conference since he did not have a […]

Courage, Conflict and Compromise


Another set of 3 C’s - I am beginning to think that C is the most powerful letter in the alphabet… This should be a long post, but there is not enough time to do so, and I promised Nate Ritter from Eventful that I would try to be short with my posts (also […]

Is SxSW going to be the death of Twitter?


Just about 6 weeks ago, I wrote a post about Twitter being a great evolution of IM, moving to EM, which I called “everywhere messaging”. Well, in the weeks since, I have come to realize it is really about EP, “everywhere publishing” - but not just […]

What is Social Media? No, really, WTF?


I have been thinking about this question for a couple of years and have a few thoughts around a coherent answer which I have talked about through this blog and through comments on other people’s blogs. I have talked about it in a beercast with Mike […]

The Discussion About “Social Media” as a Meme


Once again, the use of the term Social Media is under scrutiny by some of the loudest voices in the blogosphere. Robert Scoble’s post “what is social media” seems to have reignited a thread that Jeremiah Owyang started a couple of weeks ago that I responded to with my post, Is It Really Called […]

The World is Grey and Mushy - Part 1 of a gazillion


I was chatting with Brian Solis just now about his post called, Are You Talking to Me? Taking the BS out of Business Blogging, when I noticed Strumpette’s comment bagging on conversational marketing and some of the broader Cluetrain principles.  Its a funny thing that everyone is always trying to be absolute and literal instead […]

Vote for Best Use of Social Media In Super Bowl 2007


Great first half, boring second half, but fun time over at Brian Solis’ tonight for the game. The ads were ok, nothing really outstanding, though there were a few gems that got everyone laughing (and a few people cried for the robot who lost his job - or was that a shebot?). Regardless, […]

Best Use of Social Media in the Super Bowl Award - 2007


While it may be a long name for an award, this intersection of advertising and Social Media is short on competitors for top honors. As the premiere venue for traditional advertising, it should seem obvious that Super Bowl ads are ripe with opportunities for leveraging Social Media. In that Super Bowl advertising usually […]

Is this really called Social Media? Yes!


Jeremiah Owyang is one of the brightest and most influential commentators on Social Media and Web 2.0 today (I know because I track these things with BuzzLogic, a company I advise), but he writes in a post this morning that he hates [has been challenged on the use of] the term social media, and asks […]

Most people want to ‘get it’: Are you willing to help?


I do get a kick out of the entire dustup over the social media release - very happy to hear people talking about it really, even if some don’t fully understand the deeper purpose and the broader implications. Those progressive, anti-establishment folks screaming that our efforts are co-opting social media are doing the exact […]

Beyond IM: Welcome to the EM era


Instant Messaging (IM) is not dead or even dying, but EM is about to change everything. While IM emphasizes the immediacy of the communication, EM can represent the value of the communication. Then again, like any communications channel, what gets transmitted can also be pure drivel. EM, however, has tremendous potential for solving […]