Author Archives for Howard Greenstein

Social Media Club, Philadelphia


Last night I got the chance to help Annie Heckenberger of the
Greater Philadelphia Tourism Marketing Corporation and the team from the Bravo Group kick off the Social Media Club. I know Annie is going to blog more, but I wanted to acknowledge the close to 30 folks who showed up from sites like Phawker, Phillyist, [...]

Bum Rush the Charts


Today, March 22, 2007, Podcasters, podcast listeners and independent music enthusiasts are going to do something new. They’re all buying one song, for $.99, at the iTunes Music Store. The intent? Show the major labels and main stream media that podcast listeners, netizens, the rest-of-us, are an audience that wants something different than what is [...]

Howard Greenstein’s talk at Business Wire in NY


People who attended the Business Wire Breakfast in New York this morning may find slides of Howard Greenstein’s talk linked here as a pdf.
The event covered mostly Search Engine Optimzation and Search Engine Marketing from the PR and News perspective, and I learned a lot from my fellow panelists Rebecca Lieb of ClickZ, Greg Jarboe, [...]

You are what you feed


I’m at the Reuters and Attention Trust Open Data seminar/workshop today.
Dick from feedburner is talking about how ’subscribers are the new publishers.’
What I’m getting from his talk is that, as everyone uses lots of services, feeds, flickr, stumble, etc. that you don’t even have to be a blogger to be a publisher. A service [...]



John Edwards has a twitter account


http://twitter.com/johnedwards

When we had our Social Media and Politics discussion in New York last month, this didn’t come up.
When thinking about how Chris views things like Twitter as EM or everywhere messaging, a candidate having a Twitter account makes perfect sense. Perhaps EM could even stand for “everyone” messaging.
(Note, this is not an endorsement of any [...]

Does Old Media “Get it?”


I noticed this article, Web 2.0: Does ‘old media’ get it? by ZDNet’s Donna Bogatin discusses the meme started by friend of Social Media Club Tom Foremski regarding are companies like Google the New Media companies, which also implies the NY/Hollywood crowd are over.
Donna comes out with some good ideas about NYC, including some [...]

SMC is the Media Partner for the Social Software Summit


Chris and I are proud that Social Media Club is the “Knowledge Partner” or “Media Partner” (different brochures say different things) for Technology IQ/IQPC’s “Social Software Summit” April 30-May 2 in San Francisco.
We’re pleased to offer members of Social Media Club 20% off the price, by using code “IUS_15072” when you check out.
Here’s some of [...]

Social Media Club’s NYC meeting 2-20-07


We had a really interesting and thought-provoking meeting last night where the main topic was “How is Social Media changing the Election process for 2008.” Our discussion leaders included Sanford Dickert, former CTO, Kerry for President 2004, Noel Hidalgo, advocate and futurist and Joshua Levy, associate editor of Personal Democracy Forum.
Michael Meyers of NowPublic did [...]

How to search blogs for authority - an unfinished post


A PR person I met at a recent Social Media Club meeting has asked if I could help him find the bloggers are who are most authoritative relating to the product category and the specific brand of his client.
We agreed that I’d answer his email in public (thanks, Doc Searls for that metaphor) by [...]

Hello, Atlanta


Hey folks in Atlanta. It was good meeting many of you last week at the Social Media Club meeting.
If someone missed the meeting, I heard there will be great things going on at SoCon07 today and tomorrow.
I wish the SoCon Folks good luck on the event.
I’ll be posting the audio from the Atlanta [...]

They Get It #3 - Fred Siebert


Howard Greenstein interviews Fred Siebert of Frederator Studios and Next New Networks. Fred was one of the original creative forces behind the changing of TV in the ’80s with MTV and Nickelodeon. In this interview he discusses how the lessons learned when he and his crowd were changing the face of television can be applied [...]

What is Web 2.0 (in 5 minutes)


This YouTube video from Assistant Professor Michael Wesch of Kansas State University is an excellent 5 minute exploration. I don’t think it explains “Web 2.0,” but I think does a good job at describing the way the web is changing.
To me, Web 2.0 technologies enable Social Media applications. That is, the ability to separate data [...]

Jimmy Wales talk at NYU Free Culture Club 1/31/07 (updated)


These are my raw notes from Jimmy Wales’ talk at NYU.
Pictures are here.
Right before Jimmy starts speaking, John Perry Barlow walked in.
First few slides – general overview of Wikipedia, open source, the creative commons license process.
Wikipedia is under the GNU licence.
This is Jimmy’s first very open talk about Wikia.
Wikia - all [...]

Share your Corporate Blogging Policies


At the Social Media 2007 conference there was a discussion about sharing blogging policies. Someone at lunch has asked if Social Media Club had a repository for this. We do now: please share your blogging policies here by putting in a link or upload a file at our Wiki.
Thanks to Racquel Wright of Acuity Brands [...]

Howard Greenstein

Howard Greenstein is a co-founder of Social Media Club. He has been online for nearly 20 years, co-founded the WWWAC group, served on the board of NYNMA and is program director of the NY Software Industry Association, NYSIA.