David Meerman Scott in Minneapolis

Hello everyone. I think you will really like the next few events coming up in the Twin Cities with Social Media Breakfast and Social Media Club of Minnesota.

On October 31st at 8AM, Deluxe Corporation is hosting national speaker David Meerman Scott. He is the author of “The New Rules of Marketing and PR: How to use news releases, blogs, viral marketing and online media to reach buyers directly.” You can tune into this live at http://smbmsp.ning.com/ at 8am Central.

Event Info:
- Where: Deluxe Corporate Headquarters, 3680 Victoria Street North, Shoreview, MN 55126
- When: October 31st, 2008 from 8am to 10am Google Calendar
- RSVP: http://smbmsp8.eventbrite.com

Each attendee will get a free copy of David’s Book (up to 100 attendees), which he’ll be happy to sign. (Courtesy of our friends at New Horizons Computer Learning Centers. www.nhmn.com)

Other Speakers at the Event:
- Steve Nielsen, President & CEO PartnerUp, a Deluxe Corporation Company
- Fallon folks talks about their Twitter campaign for SciFi’s “Eureka”
- Post-Networking with David, Steve, and everyone else!

Check out David Meerman Scott’s Blog:
http://www.webinknow.com/ and download his free ebook The New Rules of Viral Marketing: How word-of-mouse spreads your ideas for free at http://www.davidmeermanscott.com/documents/Viral_Marketing.pdf

Listen to Albert Maruggi’s Marketing Edge podcast interview with David Meerman Scott http://culld.us/l2442251

Special thanks to Graeme Thickens and Rick Mahn for organizing the event.

Social Media Breakfast and Social Media Club
“Local Conversations, with National Connections!”

Hope to see you there.
Doug

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Best Buy Continues to Host the Conversation in Minneapolis.

In conjunction with Social Media Breakfast MSP, tomorrow’s Social Media Club of Minnesota (8AM CST) will be hosted again by Best Buy and guided by Rick Mahn. Best Buy’s recent acquisition of Napster will make for some interesting Q&A. We’ll be meeting at the Best Buy headquarters in Richfield, MN  and will welcome the co-founder of Blue Shirt Nation, Gary Koelling who will share some stories and background on Best Buy social media initiatives including BSN, Gift Tag and others. Gary spearheaded Blueshirtnation.com for BestBuy. Their objective was to obtain more information about customer likes and dislikes through the blue-shirt-wearing sales associates on the floor of the sprawling entertainment and appliance retail giant. This information would help Best Buy create more effective advertising. “I grew up on a farm wanting to be a writer, went away to the city and learned how to write then became an account guy. I didn’t like that so I became a copywriter. I liked that a lot. Then I became a creative director and that’s pretty fun too.” Gary previously worked at Carmichael Lynch, Colle McVoy, and Campbell Mithun.

Agenda

• Gary Koelling, co-founder of Best Buy’s BlueShirtNation
• Group question: Social Media “Pureists” vs. the “Corporatists” in the enterprise. What’s your take?
• Three Volts will talk about web video and it’s use by companies
• Conferences - Who’s going and why (BlogWorld Expo, DEMO, Defrag, SXSW). Good conversations with participants like Graeme Thickens who attended DEMO and TechCrunch50 last week.
• Local event/meetup update - what’s coming up & details on SMBMSP8.

Chat:
Our chat room for this webcast can be found at: http://www.meebo.com/room/smbmsp/

Video:
Our webcast can be found at: http://www.mogulus.com/smbmsp
Please note that we’re using the Meebo chat listed above rather than the embedded Mogulust chat. Sorry for any inconvenience!

Social Media Breakfast & Social Media Club
Local conversations, with national connections!

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BestBuy to Host Social Media Conversations – Things are Happening in Minneapolis

Social Media Breakfast Twin Cities and Social Media Club of Minnesota and have aligned for selected events in order to push forward the digital community discussions and connections here in the Twin Cities. Better things happen when you come together. This coming Friday at 8AM, BestBuy continues their openness to discussions on new media and social media with local practitioners in Minneapolis by hosting a breakfast in their main auditorium. Rick Mahn, founder of the local chapter of Social Media Breakfast, is leading the charge and has brought together a great lineup. Julio Ojeda-Zapata, journalist for Pioneer Press (main paper in the Twin Cities) will talk about his upcoming book “Twitter Means Business - How microblogging can help or hurt your company.” Julio opened up live-writing on a chapter to the new book on Twitter before the event and he will share some of the collections at BestBuy on Friday.

Also at the event, there will be a live remote update from Noah Kunin of TheUptake.org from the first day of the Democratic National Convention in Denver, CO. Noah will be demonstrating how social media, specifically mobile video, is being used for citizen journalism. You are able to watch remotely via the Mogulus video channel on Mogulus: www.mogulus.com/smbmsp. Attendance to the events has been  steadily growing, and the goal is to keep attendees around 80-100 simply because real interactive discussions can’t take place as the numbers get too large. The goal is to keep it interactive.

After BestBuy, the following three events in September and October are in the planning phase and will be hosted at Minneapolis Fortune 500s. Minneapolis is special because of the large business that exist here, including 3M, BestBuy, Target, General Mills, United Health Group, and Medtronic. These companies are big slow ships, but hey they are massive behemoths that are making strides to incorporate social media and build communities internally and for their customers. Some have had a few bumps along the road but at least they are willing to discuss it. Back in May, BestBuy’s Gary Koelling (Blue Shirt Nation) sat on the panel hosted by Social Media Club and MIMA  and brought some fresh air to the conversation on who controls social media in the enterprise. More news will be coming out of Minneapolis as these large companies are developing and putting into practice new services for massive amounts of customers and employees.

Be sure to tune in on Friday August 22nd at 8AM Central.
More details: http://upcoming.yahoo.com/event/991607/?ps=6 - 

Social Media Club of Minneapolis

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