Author Archives for Brian Solis
Lessons Learned at the Advanced PR Technology Conference
“It’s not social media if the rest of the PR industry isn’t socializing…”
I was a last-minute invite to the Bulldog Reporter Advanced PR Technology in Practice event in San Francisco recently to discuss Social Media and successful examples in today’s PR landscape.I joined Sally Falkow, a fellow Social Media Club member, and Eric Schwartzman, on […]
Robert Scoble Interview from Social Media to Corporate Media
Video Series #2 - Robert Scoble
The Social Media Club event, from Social Media to Corporate Media, was created for CMOs, VPs, Marketing Directors, and Directors of Communications who are trying to engage with customers, potential customers and/or stakeholders.There are two primary components to successfully engaging with Social Media on behalf of your organization - strategy and tactics. This […]
From Social Media to Corporate Media Video Series #1
The Social Media Club event, from Social Media to Corporate Media, was created for CMOs, VPs, Marketing Directors, and Directors of Communications who are trying to engage with customers, potential customers and/or stakeholders.
There are two primary components to successfully engaging with Social Media on behalf of your organization - strategy and tactics. This short video series captures a […]
From Social Media to Corporate Media - SM2CM
It’s easy to get caught up in the rapidly evolving world of social media and sometimes I have to stop and remember that there’s a whole other world out there that thinks social media is a group of friendly journalists.
Over the last several months I have had the opportunity to help start and participate in […]
From Social Media to Corporate Media, An interactive workshop for high tech communications professionals
Our news release regarding ”From Social Media to Corporate Media” crossed PR Newswire this morning. The event is around the corner, so we hope to see you there!
Here’s the release:
PALO ALTO, CALIF. 10/17/06 – Social Media Club today announced its first workshop for high tech communications professionals. On October 23rd, From Social Media to Corporate Media (SM2CM), […]
Social Media Club Forms Working Group to Develop New Standard for Press Release
On the heels of its official launch, Social Media Club (SMC) formed the Media Release Working Group to begin development of the hRelease, a new standard for modernizing the traditional press release for a Web-centric world.
The Media Release Working Group will work closely with the Microformats community, while evaluating other technologies such as XPRL, XBRL, […]
Auburn University’s Robert French Develops New Process for Social Media Press Releases
Social Media Club is about sharing new information and highlighting advancements and best practices in our industry. I wanted to take a moment to recognize the efforts made by Robert French recently around the Social Media Press Release (SMPR) movement.
Robert French runs InfoOpinons?, a blog that was created to help him, and his PR students […]
SocialMediaClub.org to Build a Community for Social Media Professionals
It’s official! The SMC launch press release is crossing the wire as I type this post.
SocialMediaClub.org (SMC) launched today for the purpose of elevating Social Media to a higher level of professionalism. The organization will bring together different groups of social media practitioners such as bloggers, podcasters, publishers, journalists, students, artists, developers, marketers, and PR […]


