Social Media News: September 2008
September 25, 2008 by Kristie Wells
In this issue:
· Welcome New Members!
· Member Benefits Package
· Social Media Workshops: Starting the Conversation
· Documenting Election 08 Using Social Media
· SMC Gatherings Around the World
· Conference Discounts Available to SMC Members
· Local Chapter Leader Conference Calls
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Welcome to our SMB and Professional Members:
We’d like to acknowledge our new Co-Founders, Small and Medium Business Members, and Professional Members here. Thank you ever so much for opening your heart, and your wallet, to support the mission of Social Media Club.
· SMB Co-Founders: Janet Fouts, CJ Brasiel, Patrick Sellers, Roxanne Darling, Shane Robinson, Lee Odden
· SMB Members: Bradley Silver, Tom O’Brien, Laura Chavoen, Aaron Strout, Heather Strout, Matt Shandera, Regan Fletcher, Karen Greenburg, Ted Morris, Ashirwaad Badami
· Professional Co-Founders: Jackie Peters, Patrick Reilly, Steve Banfield, Jennifer McClure, Scott Schablow, Stephen Collins, Alex de Carvalho
· Professional Members: Douglas Pollei, Joel Richman, Ayelet Baron, Jeanne Meister, Jim Nieters, Chris Ray, Crystal King, Beth Harte, Eric Rochow, Tucker Carney, Jason Falls, Cyril Simone, Janie, Graziani, Jason Kintzler, Ziad Kane, Jeff De Cagna, Te-ge Bramhall, Allen Mireles, David Naumann, Steven Fish, Tim Eby, Kathleen Ferretti-Gambale, Andy Sernovitz, Michelle Brusyo, Heidi Proctor, Zoe Korstvedt, Tessa Horehled, JoAnn Peach, Kyung Han
Each of the members mentioned above will receive a Social Media Club Member Kit that includes a membership card, t-shirt and stickers. We are also happy to announce that for the next few months, new members will also receive an Akoha starter kit. If you don’t know what that is yet, you need to check out http://akoha.com/ to see this great concept for yourself. We will continue to beef the kits up as time goes on with other promotional items, discounts and various other benefits, so stay tuned for further announcements!
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Member Benefits Package
We have been working behind the scenes to define the value proposition to attract new members (and keep existing ones connected) to Social Media Club and work towards building out the member benefit packages that are a little light right now.
The committee members are Michael Brito, Serena Erlich, Chris Heuer, Aaron Strout, Des Walsh and Kristie Wells and some thoughts have been shared on the SMC website on what we are thinking of and we would absolutely love your feedback on what you think the should be included in your SMC membership. Please post a comment and/or connect with us directly. Thank you for continued support.
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Social Media Workshops: Starting the Conversation
If you are trying to understand why Social Media is such a hot topic and what your organization should be doing about it, this is your chance to attend a workshop hosted by SMC professionals from around the world. Each workshop has a slightly different focus and flavor, and each workshop is hosted by a different group of leaders, but each workshop is designed with you in mind, so you not only learn from lectures, but through conversations and interactions with the leaders.
We have two workshops coming up this year (with more to come in 2009):
Honolulu Hawaii – October 23, 2008
- $295 Registration ($100 discount if you register before October 10th)
- 8AM – 3PM @ The Hawaii Prince Hotel
- Workshop leaders include Roxanne Darling, Beth Kanter, Chris Heuer and Kristie Wells
- More information on the Hawaii workshop including the agenda is available on the http://SocialMediaWorkshop.com Web site
- Register Now
Northern California – November 8, 2008
- $395 Registration ($100 discount if you register before October 31st)
- 9am – 5PM @ TBD
- Workshop leaders include Erin Kotecki Vest (QueenofSpain), Lauren Fitton (Pistachio), Adam Metz, Jeremy Toeman, Kristie Wells and Chris Heuer
- Erin will be leading off this workshop with a keynote on her insights from the 2008 Presidential Election from the prior Tuesday.
- More information on the Northern California workshop including agenda and venue details will follow shortly
SMC Members in good standing (i.e., paid up on dues) can receive an extra 10% off by using a special discount code, which you can receive by emailing events@socialmediaclub.org.
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Documenting Election 08 Using Social Media
The SMC Boston chapter, to encourage more hands-on social media learning, built a social network for people to document Election 08 from a Social Media perspective. In a little more than a week, there’s been a lot of great content, and from some very cool and smart people in the Boston area. But it’s not just a Boston idea. It can work everywhere.
Add your thoughts now and join the conversation.
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SMC Gatherings Around the World
We have a fresh round of local events coming up over the next month and hope you can join us at one of them:
- Dallas, TX ( USA) – September 25th
- Paris ( France) – September 29th
- Boston, MA ( USA) – October 9th
- London ( UK) – October 9th (planning meeting)
- Phoenix, AZ ( USA) – October 9th
- Isle of Man ( British Isles) – October 16th
- San Francisco/Silicon Valley, CA ( USA) – October 21st
More cities to announce upcoming dates shortly. Keep watch online for a gathering in your local city.
As for growth, while we would like to build the organization organically and just blindly say ‘go do it’ – we also know the value of the Club will be finding ways to get the cities to work with one another, so we are intentionally growing at a slower pace right now as we implement the technology to ensure that happens.
If you are interested in launching SMC in your local city, please sign your city up on the wiki so we can start collecting names of other people interested in attending in your area, and seeking out venues to hold each gathering. It will make it so much easier when we get ready to launch to know what the dealio is.
We also ask that you listen to the following podcast and read the wiki material on things to consider, and then jump on our weekly call held on Wednesdays, starting October 1st, to discuss the requirements for launching Social Media Club in your city, as well as receive advice and feedback to ensure your launch is a success.
- SMC Founder, Chris Heuer, recently interviewed SMC Louisville Chapter Leader, Jason Falls, on Organizing a Local Chapter (30 minute podcast)
- Best practices and items to consider provided in the How To Run a Meeting guide (on the wiki)
- Weekly call on Wednesdays at 8am PST. Conference Dial-in Number: (269) 320-8400, Participant Access Code: 509633#. These will be recorded for those who are not able to attend the live call. Playback Number: (641) 715-3445, Access Code: 509633#.
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Conference Discounts Available to SMC Members
I am pleased to pass along discounts provided to members of the Social Media Club (SMC) community for the following events:
- AMA – Viral Marketing – Is it right for your firm?: September 25, 2008 in San Francisco, CA – Discount Available: $15 off standard non-member ticket price of $50. Use discount code fall08.
- Social Media Marketing Summit: October 1-2, 2008 in San Francisco, CA – Discount Available: Passes available for $495 (onsite reg. $1,295). Use discount code w3ace2.
- SMX East New York: October 6-8, 2008 in New York, NY ( USA). Discount Available: 10% off badges at all levels. Use discount code smx10smc (case sensitive)
- Executing Social Media: October 15-16, 2008 in Atlanta, GA - Discount Available: $200 off the registration fee. User discount code ESM08SM.
- Social Media Summit: October 20-23, 2008 in New York, NY – Discount Available: $200 off registration. Mention Social Media Club when registering.
- Forrester’s Consumer Forum 2008: October 28-29, 2008 in Dallas, TX – Discount Available: Call +1 617.613.5905 or email events@forrester.com and mention SMC to save $400 off the full conference rate. Discount applies to new registrations only and cannot be combined with other offers.
- Searchnomics Social Media Strategies Conference: October 29-30, 2008 in San Francisco, CA - Discount Available: $150 off registration. Use discount code smclub.
- The Marketing & Online Communities Conference: November 5 in New York, NY – Discount Available: $100 off registration. Use discount code smcmoc9.
- Social Media for Internal Communications: November 17-20, 2008 in San Francisco, CA - Discount Available: $200 off registration. Mention Social Media Club when registering.
Other conferences happening around the world:
- BlogOrlando: September 25-27 in Orlando, FL ( USA)
- NCDD 2008 Conference: October 3-5 in Austin, TX ( USA)
- Social Media for Social Changes: October 10 in Boston, MA ( USA)
- BlogHer Reach Out Tour: October 11 in Boston, MA ( USA)
- BlogHer Reach Out Tour: October 13 in Washington, DC ( USA)
- New Marketing Summit: October 14-15 in Foxboro, MA ( USA)
- Mystic Meetup: October 17-18 in Mystic, CT ( USA)
- PodCamp Pittsburgh: October 18-19 in Pittsburgh, PA ( USA)
- Web 2.0 Berlin: October 21-23 in Berlin, Germany
- MarketingProfs Digital Marketing Mixer: October 23-24 in Scottsdale, AZ ( USA)
- PRSA 2008 International Conference: October 25-28 in Detroit, MI ( USA)
- Blogwell: October 28 in San Jose, CA ( USA)
- Web 2.0 Summit: November 5-7 in San Francisco, CA ( USA)
- 3rd Annual Society for New Communications Research Symposium & Awards Gala: November 14 in Cambridge, MA ( USA)
- 3rd Annual Arizona Entrepreneurship Conference: November 19 in Phoenix, AZ ( USA)
- Web 2.0 Tokyo: December 3-4 in Tokyo, Japan
- SXSW Interactive: March 13-17 in Austin, TX ( USA)
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Local Chapter Leader Conference Calls
We are going to begin regular monthly conference calls with the SMC Chapter Leaders to ensure you are informed on the latest happenings within and around the Club. Your feedback will ensure the Club grows strong and is meeting the needs of our members.
Watch your email for the details on each call.
Be well you Media mavens.




Hi Kristie,
Great initiative with the Akoha decks. Thanks so much for your enthusiasm about the project.
Let me know if we can help in anyway.
-Austin Hill (Akoha)