Probably due to the fact that I lived for seven years in Germany, and for much of that time my English lanuage radio fix was provided exclusively via crackly Long Wave by BBC World Service, I adore podcasts and am rarely in transit without white wires hanging from my ears.  One of my favourites is Internet Business Mastery, by Sterling and Jay.  The content value is so high that I put off listening to their programme until I know that I will have the opportunity to take notes! 

So I was intrigued to learn that Sterling and Jay are developing a training course including “techniques that are critical in the new internet landscape like blogging, podcasting, social media and many other Web 2.0 techniques that most internet marketing courses don’t include.”  This struck a chord with me as I recently invested in the Internet Marketing Center’s Insider Secrets course.  Actually, Internet Business Mastery first recommended Insider Secrets to me, and it wasn’t until the second recommendation that I bought it despite the overly-zealous sales copy.  Although I learned a huge amount from it, I personally would have valued more social media ideas, and in particular, more guidence on profiting from selling information products online.  Which is where Sterling and Jay come in …

If you have two minutes to spare, and you are interested in being put on the early notification list for what I anticipate to be a great training package, fill out this simple survey.  You will be asked to rate on a scale of 1-5 your interest on 10 factors, such as branding yourself as an expert in your niche, or building a community around your site.  You will also have the chance to vote for the course format which is of most value to you: a mailed audio-visual course; a six-part weekly teleseminar; or a six-part weekly online seminar.  Finally, there’s one more time consuming question - if you have an opinion - on the one main thing you would like to get out of such a course.  For me, I’d like some guidence on the sorts of people I need on my team to get my community concepts off the business plan and onto the internet.  I’m thinking web designers, copywriters, email marketers, business angels, content management suppliers, but what are the testing criteria for who to employ, who to subcontract, which roles I absolutely must do myself, and where these people need to be physically located.  I got my question in early, so I’m hoping Sterling and Jay can offer me some answers.