The Social Media Club event, from Social Media to Corporate Media, was created for CMOs, VPs, Marketing Directors, and Directors of Communications who are trying to engage with customers, potential customers and/or stakeholders.

There are two primary components to successfully engaging with Social Media on behalf of your organization - strategy and tactics. This short video series captures a few of the highlights from the event. Thanks to Alison McNeill for putting these together.

There are some very important interviews with those truly behind the evolution of Social Media and its influence on marketing, PR and advertising, including Robert Scoble, Jeremiah Owyang, Chris Heuer, and Chris Carfi. I’ll run this over the next couple of days, so enjoy!

Video One - Setting the Stage Brian Solis and Chris Heuer (click here if the video doesn’t appear below.)

Feel free to forward passed my intro directly to Chris’ welcome speech. Tags: chris+carfi chriscarfi chris+heuer chrisheuer robert+scoble robertscoble podtech futureworks fwpr briansolis brian+solis socialmedia social+media sm2cm media siliconvalley+2.0 siliconvalley2.0